Work / Animation / The Inner Life of the Cell: Protein Packing
Harvard University and XVIVO come together again to add to the growing series of scientific animations for BioVisions – Harvard’s multimedia lab in the department of Molecular and Cellular Biology. Protein Packing strives to more accurately depict the molecular chaos in each and every cell, with proteins jittering around in what may seem like random motion. Proteins occupy roughly 40% of the cytoplasm, creating an environment that risks unintentional interaction and aggregation. Via diffusion and motor protein transport, these molecules are directed to sites where they are needed.
Director of Marketing, Organogenesis
The resulting video was enormously impactful; when we first presented this to our clinicians, their first response was wow and their second response was can I get a copy of that?