Bethany Astrachan


XVIVO’s Administrator, and Michael’s better half, Bethany graduated from Columbia University with a Master’s Degree in Art History with a focus on 19th-century American painting. She spent her early career working in art museums and galleries doing curatorial work and art sales. In 2006, Bethany became a yoga instructor. She spends her time raising a family, teaching yoga, and working at XVIVO. Bethany lives in West Hartford with Michael, her two children, Ben and Eva, and her dog (her baby) Romeo.

XVIVO X-tras for Bethany:
• Yoga instructor extraordinaire
• Drama mamma
• Masters in Art History
• Afraid of heights, but wants to climb Mt. Everest
• Loves the ballet

I have had the pleasure of working closely with the XVIVO team for the past year and half as we prepared for launch. They have contributed to building a sound foundation for communicating our clinical messaging across multiple mediums and channels. XVIVO’s scientific rigor and technical expertise exceed any I have seen within the industry. The XVIVO team consists of highly professional engaging personnel that have mastered their respective areas of work. XVIVO are fun and engaging partners. The products that XVIVO consistently delivered elevated the power of our story.

Intuniv Marketing, Shire LLC.
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