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E. coli bacteria are often portrayed in a negative light. However, in 1973, Herbet Boyer and Stanley Cohen used E. coli as a vehicle to develop recombinant DNA technology. By inserting plasmids with foreign DNA into E. coli, they showed that genetic materials could be transferred between species.

The animations that we developed with XVIVO garnered international acclaim and received praise from renowned dermatology experts.

Vice President, Management Supervisor, Ogilvy Healthworld Medical Education
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