XVIVO has created our second animation for Incyte which will be featured at the American Society of Hematology’s 53rd annual meeting in San Diego, California. ASH’s education and scientific programming introduces current research, therapies and tools used by both researchers and clinicians. Last year XVIVO created a Mechanism of Disease animation (shown below) along with an interactive DVD. This year Incyte presents a mechanism of action animation. As always, we are honored to work with the Incyte team helping them bring their science story to life. XVIVO has also been commissioned to produce another interactive DVD for Incyte.
Incyte is a biopharmaceutical company focused on discovering and developing drugs to be used in the treatment of cancer and inflammation.
It was a pleasure collaborating with this impressive team of scientists and pharmaceutical professionals who are doing amazing work with novel compounds and reaching toward late-stage clinical development of promising new drug therapies.
Read More About Incyte: http://www.incyte.com/about.
Read More about ASH Annual Meeting
Sheila Nirenberg, associate professor of physiology and biophysics at the Weill Cornell medical college will discuss her work in neural coding. Sheila and her colleagues have developed a retinal prosthetic that requires no surgery by using optogenetics. This remarkable convergence of biology and computer science exemplifies the possibilities present through scientific collaboration. 
Charles Pell is a renaissance man in his own time. Painter, inventor, sculptor and scientist, Chuck’s mental process may very well be a subject of discussion in and of itself. He dedicates this talk to the science of biomechanics and how, through the work being conducted at Physcient, antiquated medical tools will be replaced with next-generation surgical instruments. Charles co-founded the medtech company, Physcient, with long time colleague Dr. Hugh Crenshaw.
An amazing array of brilliant minds will converge at the World Science Festival, June 1 – 5 in New York City. The event’s website bills it as “the world’s largest gathering of science enthusiasts”, and is backed by such scientific heavyweights as Columbia University, New York University and Rockefeller University, as well as cultural institutions such as the Metropolitan Museum of Art, the Guggenheim Museum, and the Museum of Modern Art. 
Boston Productions Inc. teamed up with XVIVO to design an interactive exhibit at Connecticut’s new Science Center. This game gives visitors an opportunity to explore how the different types of food can affect health and well-being. Interactive feedback shows how, over time, the effects of exercise and diet choices can influence diseases such as diabetes and obesity.
Shire Pharmaceuticals looked to XVIVO to help produce an engaging game which illustrated the mechanism of action for the drug Pentasa. Pentasa is indicated for the remission and treatment of ulcerative colitis. The game was designed around the MOA of Pentasa, creating a unique gaming experience. This interactive game made a splash at convention halls, appearing at the ACG Conferences and Digestive Disease Week.
