ANIMATION

Chronic Idiopathic Constipation

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These clips come from a project we developed that discuss the mechanisms of disease of Chronic Idiopathic Constipation (CIC) and Irritable Bowel Syndrome with Constipation (IBS-C). This animation depicts the micro-anatomy of the bowel from the level of bowel surface microvilli, down to the traffic of ions and proteins across specialized tight junctions that bind villus cells together.

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While translating verbal concepts and still photographs into persuasive animation that meets the clients expectations can be a difficult process, the XVIVO staff met the challenge. The client felt the animation was so well done, they came back and asked for additional still frames so their sales force could also use them in promoting the Synergy system.

Berger Communications Group, LLC